“Motto” Dresses: 1924

Mrs Daffodil Digresses

Jacobite garter http://collections.vam.ac.uk/item/O359842/garter-unknown/ Jacobite garter http://collections.vam.ac.uk/item/O359842/garter-unknown/


The “motto” dress is the latest fancy of the Parisienne. It is an outcome of and an improvement upon the fad of working blouses and jumpers with the wearer’s monogram or cypher. A “motto” gown has a charming little aphorism, or even a slang phrase, fancifully worked in the form of embroidery on the pocket, the neck scarf or the girdle or panels. Sometimes the motto takes the form of a play upon the wearer’s name, but no matter what its origin, it must be either “short and smart,” or “short and sweet,” to achieve distinction and success. Sports dresses, in particular, adorned in this way are very popular, while tea gowns and boudoir wraps often support sentimental or intimate phrases. These latter are so skilfully intertwined in the embroidery that often only those that are shown the words have any hint that they exist.

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